Snapchat Ups Its Advertising Game with Advanced Targeting Capabilities
Instagram Entices More Clicks on User Stories
With more than 200 million users taking advantage of the temporary Stories on Instagram, the platform is increasing visibility of the widely used feature. To get more users to click on the content created and shared as Stories, Instagram added a new form of presentation to its visually-driven feed.
Facebook Integrates GIFs into Poll Answer Options
We recently shared the announcement that Instagram added polls into the Stories feature. Well now Insta’s owner, Facebook, is adding an element to its polls that is sure to boost engagement and generate more awareness for your residence’s presence on the social media platform.
Instagram Adds New Polling Feature with Special Catch
How to Use Instagram and Facebook Live Videos to Promote Your Property
Best Practices for Maintaining Consistent and Professional Social Platforms
Defining Your Social Media Voice
As we’ve said before, within the ever changing landscape of social media, the one constant is engagement. In addition, developing a consistent brand voice is key for generating good engagement, whether it be on a post, within an email, or an ad. The more consistent you can be at connecting with your target demographic, the more effective your communications will be.