Connecting prospective residents to their future home can be difficult, especially when your team is working hard to meet the needs of residents on-site. As more people turn to Facebook as a source of information, Prospect Chat is an easy solution that bridges the gap between prospects and your leasing team.
We live in a world where anything and everything can be seen, shared, researched and judged on social media. It’s no wonder we default to a cold, corporate tone whenever we create posts for our company’s profile.
However, this chorus of lifeless captions & bland images creates a huge opportunity for your property to inject some creativity, and better yet, personality into the content you create.
Instagram’s new algorithm changes how brands and individuals can increase organic reach and engagement. This will be good news for those of us who have been mourning the loss of the chronological feed, which is making its return. Sort of.
With more than 200 million users taking advantage of the temporary Stories on Instagram, the platform is increasing visibility of the widely used feature. To get more users to click on the content created and shared as Stories, Instagram added a new form of presentation to its visually-driven feed.
We recently shared the announcement that Instagram added polls into the Storiesfeature. Well now Insta’s owner, Facebook, is adding an element to its polls that is sure to boost engagement and generate more awareness for your residence’s presence on the social media platform.
Let’s, for a moment, pretend that we’re discussing your new property. It’s behind in leasing and needs to sign 10 leases this week. You’re stressing because you don’t know how you’re going to get it done.
For one, you don’t get that much traffic. You want to run a special to attract new people but you think, ‘how are we going to expose it to enough eyes?’